Ground Truth Book

Ground Truth Book – Learn the lessons of elite military Special Forces (without the pain).

Book cover

Albert Einstein said the definition of insanity is “doing something over and over again and expecting the same result.”  He also said “We cannot solve our problems with the same thinking we used when we created them.”

Sadly, and even though we readily admit he was one of the greatest minds of the 20th century, we tend to openly ignore both of these truisms.  Too often we see people, teams, and organizations trying to fix their problems by repeating the same mistakes while expecting different results.

Want to lose weight? Get up off the couch and Facebook and burn some calories.

Want to increase sales? Identify the problems in your sales pipeline and set about fixing them.

Having trouble with an underperforming employee, teammate or spouse?  Learn how to hold them accountable.

Wasting time in boring and unnecessary meetings?  Have no idea what the strategic vision of your company is?  I could go on and on, but I’ll spare you.

Ground Truth is a collection of articles written to highlight the immense differences in the thought processes of elite military Special Forces operators.  These articles within will give you unconventional and thought provoking tips and insights allowing you and your organization to grow and prosper.

It contains Special Operations Insights, Leadership, Accountability, and Lessons Learned from serving in elite Special Operations units.  The guidance within isn’t theoretical – it was gained from doing – not thinking.

See what people are saying:

His approach to leadership and business is easy to follow and he’s included quotes and questions that…: Scott applies his knowledge and background taught from his time within the US Army Special Forces (Green Beret) and how to successfully apply it to the private sector – where he’s also been successful. His approach to business and leadership is easy to follow and he’s included quotes and questions that allow the reader to further relate the information. I highly recommend this book for corporate leaders and executives.

Definitely a must read:  In the past year I’ve gone from working alone to having 4 employees. I have no prior management experience and needless to say I’ve been going at it blind. This book opened my eyes and made me realize there are so many simple things I could be doing to help and motivate my team. If I could just get my employees to read this too I’m sure the team dynamic would improve greatly. Definitely worth the read.

Great book! Thought-provoking. Concise. Relevant. Inspiring: Great book! I enjoyed the different perspective Scott’s military background brings to the business world. The topics are spot-on, and the edgy viewpoints caught me off guard in a refreshing way. Reading the book has caused me to reevaluate my own work performance and reframe how I interact in an office setting–especially in the leadership facets. It is well worth the read!

Many people live out their lives not reaching their full potential: Many people live out their lives not reaching their full potential. I believe it is simply due to the fact they do not have the insight and understanding to do so. There is so much you can learn from Scott that not only applies in the business world but also for personal growth. A must read! Thanks Scott for sharing such valuable knowledge!

Motivating and inspiring: This is a must read. Each lesson is motivating, inspiring and to the point. There are some very valuable lessons here that help in becoming more organized and in my case, a better team mate and leader. I would strongly recommend anyone to read this book.

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